The E-Commerce Blog

The term business marketing strategy might sound like it is esoteric or stratospheric, so let’s take the mystery out of it so you can devise and implement your own business marketing strategy that fits in to your small business plan. Strategy comes from a Greek word “stratagein” meaning “to be a general”. Think of a [...]

A key factor in successfully marketing your business is to establish credibility within your market. How, you might ask, is it possible to establish credibility quickly? This article is geared toward helping you understand the importance of enhancing your credibility and how to leverage it in the most efficient manner possible. This is somewhat of [...]

Cold calling doesn’t work, it’s no fun and often you end up with leads, or worse yet, clients, that don’t really value what you do. Having said that, leads are the lifeblood of growth, without a lead, there is no client. Set-up a 2 step lead machine and you can say goodbye to cold calling [...]